HubSpot’s New Features in Sales & Service Hub Professional

With HubSpot constantly working to improve their platform, the CRM company has just rolled out new features available for Sales and Service Hubs. Their latest work with these SaaS products focuses on increasing functionality of their Professional tier subscription. 

So, what’s new for Sales Hub and Service Hub Professional, as of May 2022? Playbooks, call transcription & coaching, and inbound calling are all now available at the professional tier. 



This tool will allow you to organize resource material easily through recipe-like templates, compiling information at any time without the need for separate files or too much space taken up within your account. This can also help stay organized on all your sales and service related protocols and best practice–perfect during those hectic weeks when there is always more coming down the pipeline but not enough hours in the day!

With playbooks, you can create a library of information that you can then easily share with your team, directly within the HubSpot CRM. 

Playbooks for Sales & Service Hub Professional allow you to: 

  • Create up to 5 playbooks
  • Embed notes fields in playbooks
  • Surface playbooks inside the CRM


Call Transcription & Coaching

Utilize automatic recording and transcription for calls to gain real-time insights on your customer service calls. This helps you see what's happening in greater detail, which allows for better decision-making when it comes down to how best to approach certain situations or types of interactions with clients!

With over 750 hours monthly available at just $3 per minute (plus taxes), Call Transcription will have all kinds of data ready so that you can make killer reviews faster than ever before–helping improve everything from revenue streams to enhanced quality Assessments. Call Transcription provides complete independence by allowing users unlimited access via web browsers and native apps.

Call Transcription & Coaching for Sales & Service Hub Professional includes:

  • 750 hrs/month of call transcription
  • Call review & commenting
  • Search, review and commenting functions on transcriptions


Inbound Calling 

With inbound calling, you can be more productive and organized. Receive calls from contacts through a business number made within HubSpot, allowing for seamless communication and organization of customer interactions from directly within your CRM. This feature means that all interactions with customers are right there for easy referenc–so there is no need to search through old emails or struggle to find an address on paper files. 

Inbound Calling for Sales & Service Hub Professionals includes:

  • Acquire a new phone number with HubSpot
  • Forward inbound calls to a personal device
  • Use all inbound/outbound call records, recordings and transcriptions in the CRM


Who Can Benefit from Sales and Service Hub?

HubSpot's sales software is designed to increase your team’s productivity. The service side of things also improves with more people working for you on the same account, so if that sounds like something up your alley, then be sure to upgrade!


Upgrading from Starter to Professional

Are you a current HubSpot user with a subscription for Sales and/or Service Hub Starter? How do you know when it’s time to upgrade from starter to professional? 

Off the bat, you’ll see that the starter level of both Hubs allows for only 2 chairs a month on the account, whereas the professional tier will upgrade that number to 5 chairs. So, if your sales or service departments are growing, or you simply need more people from your team getting involved in these HubSpot products, upgrading to professional will allow you to increase the amount of users on your account. 

Another reason to upgrade to the professional tier is for the amount of additional features that you’ll be able to utilize. 


Sales Hub Starter Versus Professional

Here’s what you can enjoy with both Sales Hub Starter or Sales Hub Professional:

  • All Free Tools
  • Email scheduling
  • Email tracking & notifications
  • Email templates
  • Documents
  • HubSpot-provided phone numbers
  • Calling
  • Meeting scheduling
  • Canned snippet
  • Reporting dashboard
  • Shared inbox
  • Live chat
  • Conversational bots
  • Team email
  • Conversation routing
  • Email and in-app support
  • Deal pipelines
  • Goals
  • Facebook Messenger integration
  • Custom properties
  • Customizable quotes
  • Multiple currencies
  • Calling SDK
  • Stripe integration
  • Sales automation
  • HubSpot mobile app
  • Repeating tasks and task queue
  • 1:1 technical support
  • Slack integration
  • 1-to-1 email
  • Task calendar sync
  • Payments

Here’s what you’ll get with Sales Hub Professional that you won’t have access to at lower tiers: 

  • Duplicate management
  • Logged-in visitor identification
  • Sales analytics
  • ABM tools and automation
  • Target accounts home
  • Deal and company scoring
  • Account overview
  • Sequences
  • Custom reporting
  • Record customization
  • Teams
  • Required fields
  • Product library
  • Smart send times
  • Standard contact scoring
  • 1:1 video creation
  • Rep productivity performance
  • Calculated properties
  • eSignature
  • Workflow extensions
  • Forecasting
  • Salesforce integration
  • Automatic lead rotation
  • Association labels
  • Playbooks
  • Call transcription and coaching
  • Permission sets

Need Guidance? Inbound AV is Here for You

Do you need help determining which HubSpot products are best suited for your business? Whether you’re entirely new to HubSpot, or looking to expand your subscription to new products, Inbound AV is more than happy to help. As a platinum tier HubSpot Solutions Partner, we have the knowledge and enthusiasm to help clients achieve success with HubSpot.

Book a meeting with us today for a no-strings attached discussion on your HubSpot needs. 

Book a meeting with us to learn more