AI has driven a radical shift in SEO, and it’s impacting your website’s visibility.
Why AI matters for your SEO
AI overviews appear on Google search results, and more internet users are turning to LLMs like ChatGPT to answer their questions. This creates new challenges and opportunities for both B2B and B2C organizations.
You can unlock online success by optimizing your website for AI-driven search.
How it works
Tailor your website content to AI searches
The following video demonstrates various ways that brands appear with Google's AI Overview (previously SGE–search generative experience) and how to respond with the right content strategy.
Search engines are evolving—and so should your strategy. With AI-driven search experiences like Google’s AI Overview and the growing use of tools like ChatGPT, businesses need to adapt how their websites are optimized to stay visible. At InboundAV, we help you understand these changes and implement strategies that position your business for success in this new search landscape.
AI is reshaping search. Google’s AI Overviews and tools like ChatGPT are changing how users discover answers. Optimizing for this new landscape ensures your business remains visible where customers are searching.
Traditional SEO focuses on ranking in keyword-based search results. AI-driven SEO considers how large language models and AI summaries present information, requiring new content strategies to appear in AI overviews and conversational queries.
By tailoring your site for AI search, we help you increase visibility, generate more qualified leads, and improve conversion rates—while also enabling more efficient workflows and automations.
We provide end-to-end support including web design & development, SEO strategy, and AI-ready copywriting—designed to help your business surface in AI-driven searches.
While results vary, clients often begin seeing improvements in visibility and lead flow within the first 3–6 months of adopting AI-powered strategies
Absolutely. Whether you’re targeting businesses or consumers, adapting your content for AI-driven search improves your chances of being included in AI responses—and reaching more potential customers.
Not necessarily. Many businesses start by updating existing content and adding AI-friendly optimizations, then scale gradually with our guidance.
%20copy.webp?width=200&height=443&name=iPhone%2015%20Pro%20Max%20Mockup%2c%20Front%20View%20(1)%20copy.webp)
