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Is your Website visible in AI Search? Let’s Fix That.

Your website is losing traffic and conversions, and you wonder why? Bring the InboundAV superheroes! We know exactly what to do to make sure your website is seen by humans and AIs alike.

superman

Your organic traffic is dropping, but it’s not because people stopped searching.
It’s because search itself has changed.

Google's AI Overviews, ChatGPT Search, and Perplexity now answer questions directly—citing only a select few sources. Traditional SEO gets you ranked. AEO gets you cited. 

InboundAV specializes in both, so you appear where your customers are actually looking:
in AI-generated answers, not just SERPs blue links.

Book a Free AIO–AEO SEO Audit today.

See what’s really happening with your website's visibility, and how to fix it for good.
Fill out the form below or book a meeting directly!

Meet InboundAV 

We're Inbound AV a league of marketing superheroes, two-time HubSpot Impact Award winners who've helped clients worldwide to improve their website performance on SEO and AEO, for more conversions and happier metrics.

 

Awards2023-24-1
2x HubSpot Impact Award Winner
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HubSpot Platinum Partner
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Client Satisfaction: 98% Renewal Rate
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32+% Impressions more in a month

What you need to know
The search landscape has been completely rewritten.

Google’s AI Overviews (AIO), Perplexity, ChatGPT, and other AI-driven search interfaces are changing how users find answers, and how websites appear. Traditional SEO tactics alone no longer guarantee visibility. AI-powered search tools pull results in real time from multiple sources, reframe information, and prioritize structured, contextual, and verified content. 

That’s where AEO (Answer Engine Optimization) comes in.

InboundAV helps businesses like yours to adapt to this new reality by implementing specific, proven steps:

Shema
Schema markup Structuring data and schema markup for AI interpretability..
Content
Empowered Content Building content frameworks that AIs understand and rank.
Search
Search Optimization
Optimizing pages for both traditional search results and generative search surfaces.

Report
Tracking & Reporting
Tracking inclusion in AI Overviews, ChatGPT results, and other real-time AI outputs.

We don’t just chase rankings. We future-proof your visibility. With our process, clients move from uncertainty to confidence, knowing that their website has the best possible chance to be found organically, and convert.

Google
Google AI Overviews
GPT-1
ChatGPT Search
Perplexity
Perplexity
Copilot
Bing Copilot
Gemini
Gemini
Claude
Claude

What’s Happening with Search Today

Search is no longer a list of ten blue links. In 2024, Google answered 60% of searches without sending a single click. Here's why that matters to you:

AI-driven experiences like Google’s AI Overviews (AIO) and ChatGPT Search, are rewriting how people discover content.

Instead of displaying static results, AIs now:

  • Pull context-rich snippets directly from multiple sites.
  • Synthesize answers instead of sending users to pages.
  • Reference structured, trustworthy, and schema-aligned content first.

The takeaway?
If your site isn’t optimized for AIO and AEO, it might never appear at all. Even if your SEO score is excellent.

You’re not competing just for clicks anymore, you’re competing for inclusion in AI reasoning.


Why It Matters
(and Why You Might Not Notice the Shift)

Your analytics look stable. Your Domain Authority is solid. But traffic is slowly declining. Your keywords haven’t dropped much. But behind the scenes, AI Overviews and answer engines are now satisfying queries without clicks — giving users what they want instantly. Here’s what’s happening and that your analytics won't tell you:

  • AI Overviews are answering queries without clicks.
  • ChatGPT is citing your competitors, not you.
  • 40% of searches now end without visiting ANY website.
  • AI systems filter what content they reference, choosing structured and authoritative pages.
  • Pages without semantic markup or rich schema are invisible to AIO systems.
Even top-ranked sites can lose visibility overnight.

This silent transformation is why many websites are losing traffic. Not because SEO failed, but because search evolved.

Our Results speak for themselves

When InboundAV implemented its AEO/SEO strategy for a leading U.S. company, results were game-changing: 

40% of total website clicks came from dynamic pages built using our framework, representing 65% of all impressions in search results

LP AIO stats
33.6%

improvement in average ranking position within one month.

7.7%

increase in impressions, showing stronger visibility across AI and traditional search.

35%
increase in ChatGPT-driven users, including +37% new users and +25% returning users.

These are not vanity metrics. They represent real visibility in AI-driven search, the next frontier of organic reach.

The Cost of Doing Nothing

Every week that passes without AEO optimization is a week your brand becomes less visible.

Failing to adapt to AIO and AEO means:

  • Losing visibility to competitors who appear in AI-generated answers.
  • Watching organic traffic decline without knowing why.
  • Missing out on emerging, high-value traffic from AI-assisted tools.

This isn’t a temporary trend, it’s the next phase of the web.
Ignoring it now means you’ll spend far more later trying to rebuild lost ground.

Our Solution

InboundAV’s AIO–AEO strategy is designed to win visibility in both traditional and AI search environments. We focus on four key pillars:

1. Technical Readiness

We optimize metadata, schema markup, and content structures so AI engines can understand and reference your pages correctly.

2. Content Intelligence

We build information-rich, question-answer-style content designed for natural language processing — how AI engines “think” when they decide which answers to cite.

3. Semantic Structuring

Our dynamic templates and hub frameworks (proven on Braintrust’s site) organize topics, FAQs, and structured data to maximize AIO inclusion.

4. Real-Time Tracking

We monitor inclusion in AI Overviews, ChatGPT citations, and emerging AI search channels, alongside your Google Search Console and GA4 metrics.

Our approach combines technical expertise, data intelligence, and hands-on optimization, ensuring your website converts. Our method is both adaptive and future-proof as search continues to evolve, your brand stays visible.

How We Help Our Clients

We don’t treat AEO as an add-on. It’s a new layer of SEO strategy.

1. Audit and Benchmarking

We assess your site’s AI visibility baseline, checking for schema, structure, and AIO presence.

2. Strategic Implementation

We redesign or enhance existing pages using dynamic, structured frameworks.

4. Performance Monitoring & Iterative refinement

We track inclusion rates in AI Overviews, ChatGPT, and emerging AI-driven tools, plus traditional SERP metrics.

3. AEO Schema and Entity Optimization

We connect your brand, products, and key terms with structured data that AIs interpret accurately.

InboundAV combines technical precision with marketing strategy, ensuring your brand stays findable in the era of generative discovery.

23%

Increase in CRM adoption rates

95%

User satisfaction
increase

8–12 weeks

Average migration timeline

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